ARCHIRADHI | Re-branding a jewellery store
Archiradhi or [Ar chi-ra dhi] is an ethnic inspired online jewellery store. The jewellery desginer, Archana Iyengar inspired by her wonderful Indian heritage, she translates her ideas into little pieces of jewellery - beautiful, rustic yet elegant.
The colour Salmon Pink was on my mind since my first meeting with Archana. Drawing from this instinct, I created a vibrant, rustic yet elegant brand reflecting her designs.
*The product photos are only mock-ups. The photo shoot has been scheduled for June 2016. The website is to be launched right after.
Social Media Marketing
Packaging design - brass embossed boxes of various sizes